About Us


Bringing together design, technology and healthcare, our dedicated team works together to deliver impactful solutions.


What we do

We are a small, multidisciplinary team of designers, developers and researchers committed to creating beautiful, intuitive and inclusive designs. We specialise in understanding people, and believe in the importance of needs-based, user-led design, where the needs of the user always take centre stage.

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User-led design

We work extensively with real people throughout the design process to develop empathy and challenge our own assumptions.


Flexible platforms

In the fast-paced sector of digital technology, we design products that can continue to evolve once we step away.


Work in partnership

We pride ourselves on facilitating collaborative conversations and using prototyping to make, share and learn together.


Our Approach

Our user-led design process keeps people at the heart of everything we do. It all starts with a clinician, researcher or organisation identifying an opportunity to do things better. From there, Mindwave engage with users throughout discovery, design and development phases to turn ideas into digital products that put user needs first.



Our projects always begin with collaborative conversations. We work closely with our clients to identify project goals, and use this insight to prioritise project planning and create user stories to better understand requirements and visualise outcomes. With a deep understanding of the client’s vision, we can ensure that our products are flexibly designed to work within the existing demands and processes of any organisation.

Mindwave work using agile methodologies – for us, this means putting real people and discussions at the heart of the design process, and adopting a fluid, open-ended approach that allows for continuous improvement and rapid integration of user feedback into our work at every stage. This adaptive, evolutionary process champions iterative and incremental development, and a fail fast philosophy that accelerates success.


Our Team


Kumar Jacob
CEO & Founder

Having started his working life in finance, Kumar switched to general management after achieving an MBA at Cranfield School of Management. He has been in computer games for over 20 years and is a founder director of dRi, a company specialising in virtual and augmented reality experiences.

Kumar has a strong background in healthcare, having worked within a number of mental health charities, and helping to set up SH:24, an online sexual health service where he is a non-executive director. Kumar is also the Chair of Trustees of Age Exchange, a small charity committed to improving health and wellbeing among older people.



Hannah Ridsdale
Chief Operating Officer

Hannah has 9 years experience in managing operations, programme and project management and process improvement. This experience is in both the private and public sectors including health, finance, education and charities. Hannah also completed a BSc in Psychology and Health Sciences and an MSc in Occupational Psychology. As part of her career, she also spent 4 years working in the NHS as a Psychologist, incorporating both the therapeutic and research elements of the role.

At Mindwave, Hannah is responsible for managing the operational side of the business. She utilises her operational expertise to ensure that projects are delivered to time, cost and quality. Her knowledge of mental health and experience working in NHS mental health services, means that she can relate to clients requirements to deliver successful projects. 

Outside of Mindwave, Hannah loves to travel and enjoys modern art. She also has a keen interest in cooking and baking (although it’s not always successful!).


Mollie Courtenay
Design Consultant

Mollie has extensive experience in designing user-centred health services and digital tools. She enjoys taking a project from concept to delivery – learning, testing and optimising along the way.

She has led the design, user testing and product ownership of Healthlocker. Mollie also works with SH:24 and was previously at the Design Council. Mollie supports education programmes that ask students to engage in real-life briefs; she has been an RSA pupil awards mentor and has delivered lectures and workshops at Loughborough and Kingston universities.

Outside of work, Mollie can be found on the football pitch playing for the Wycombe Wanderers ladies team. 


Sarah Welton
Design Lead

Sarah’s work as a UX and UI designer has tended to focus heavily on health and not-for-profit projects, which is what led her to her current role at Mindwave. Her goal is to create products and services that benefit, empower and enable users - and as such, she champions the process of “research, design, test, iterate and repeat”.  Sarah is leading the design across the majority of Mindwave projects, including Good Thinking and Medichec

After hours, Sarah is hitting up the gig scene in London in her Dr Martens.  


Tracy Gascoigne
Financial Controller

Tracy is a Finance & Operations Professional with experience at a senior level within multi, innovative startup businesses, most recently as COO/CFO in a fast paced small tech company.

With a background in project management, product management & business intelligence during her 13 years in Technology at Guardian News & Media, Tracy is a cross-functional professional with an appreciation of the important role of financial data in effective planning, monitoring and control.


Katy Edwards
Programme Manager

Katy joined Mindwave in 2016 as Programme Manager with a focus on project managing the development of Healthlocker.  Since joining, she has seen Healthlocker launch and has started development on HeadScape Focus. Working at Mindwave has given her the opportunity to revisit her love of spreadsheets and to develop a new interest in agile methodologies!

Over the last 4 years she has worked in a variety of freelance roles, particularly in the healthcare sector, proving that good organisational skills can be applied to anything, enabling her to pick up new skills and projects quickly and adapt to new environments. 

Outside of Mindwave, Katy also goes by the name Tawny Owl, running a Brownie pack in West London and chairing a committee who run a small centre for use by Brownies and Guides.


David Bower
Technical Lead

David brings over 20 year’s experience as a full stack web/app and internet of things senior developer, project manager, technical architect and technical advisor. Recent roles include providing CTO and engineering support using the agile Scrum methodology within successful fast-paced startup enterprises.

Through his experience within the finance and corporate audit realms, he has a firm understanding of the importance of security and data access whilst ensuring projects are focused on the needs of end clients.


Elle Long
Project Manager

Elle joined the Mindwave team at the start of 2017, with a strong background in project and account management spanning the travel, events and charity sectors. Passionate about mental health, she believes in the power of design to have a positive impact on people.

Elle spends the majority of her day liaising between designers, developers and clients to help everything run smoothly. Elle loves working as part of small, dynamic team that is designing meaningful products whilst constantly learning and adapting at the same time.

Out of hours, Elle enjoys live music, running beside Walthamstow’s canals and searching Skyscanner to plan her next overseas adventure.


Jade Richardson
User Research & Service Designer

Jade’s motivation as a designer is to be human-centred and socially driven. Placing people at the centre of every project, Jade is interested in using design as a tool to improve healthcare and patient experiences. Driven to better understand people, she uses observation, interviews and user engagement to gain insight and identify design opportunities.

Jade’s real motivation at Mindwave is to take over the office by filling it with plants and leafy friends for Tezza.


Davina McLaverty

Davina joined Mindwave as an Intern in October 2017. With an interest in the progressive use of technology and how it will improve health in the future, she is keen to gain insight into this area before studying Medicine at UCL next year. Her role at Mindwave comprises a variety of tasks, ranging from research to data analytics to assisting with proposals.

When she’s not busy discovering the ins and outs of the health tech world, Davina dreams of working to raise health awareness in developing countries.


Botanical Lead

Tezza is a Ficus elastica, also known as a rubber plant. He is native to areas such as east India, Nepal, Bhutan, Burma, China,  Malaysia, and Indonesia, and now resides in London.

At Mindwave, Tezza brightens up the team's office in Huckletree West, a shared co-working space for startups. As Botanical Lead, he will be looking for new additions to grow his team in 2018.